Stay informed as you head into the weekend with our Friday recap, featuring the TigerEye team’s top articles or thought leadership pieces on sales, marketing, finance, and AI, along with their industry impact.
![This Week in GTM [Friday, August 2, 2024]](https://cdn.prod.website-files.com/653addd11146228383e8c914/66ad4aadb86d67c77156612e_This%20Week%20in%20GTM%20-%20Unicorn.jpg)
2024 Stack Overflow Developer Survey
In May 2024, over 65,000 developers shared insights on coding, technologies, AI, and their work experience. At TigerEye, we’re not surprised that DuckDB usage doubled, making it the #3 most admired databases. Also, professional developers highlighted trust and understanding of the codebase as the top challenges with AI tools, rather than user error.
Becoming a Unicorn Doesn’t Happen By Chance
“Science of Scaling” is an excellent podcast hosted by Mark Roberge. This episode features Dini Mehta, the founding chief revenue officer at Lattice. She joined Lattice when it wasn’t growing, met Jack Altman (Sam Altman’s brother), assessed the company, executed a playbook, and helped it grow into a $3 billion company. Today, Dini is an executive in residence at Peak XV Partners.
The Guide to SaaS Metrics
The company Equals announced “The Guide to SaaS Metrics” — everything leaders need to know about SaaS metrics compiled into one comprehensive resource. Unlike typical SEO-driven content, this guide is built from firsthand experience. It explains why SaaS companies are unique and details key metrics like ARR, LTV, CAC, and more. Best of all, it’s completely free with no email or form fills required.
Kristina Milian, with over fifteen years in communications, currently serves as the vice president of communications at TigerEye. She has a rich background in strategy and press relations, previously contributing significantly to Meta's VR platform communications and managing crisis and artificial intelligence communications at Salesforce.
